5 Ways to Meet Mobile Device Users’ Great Expectations
Integrated marketers know that mobile device usage continues to skyrocket—along with consumers’ expectations for a quick, efficient, finger-friendly mobile experience. If you want to delight the Dickens out of this increasingly persnickety segment, follow these best practices, summarized from Website Magazine’s May ‘13 issue. Create a Simple Design. Forgo fanciness and fluff, and don’t try to […]
3 Quick Tips for Maximizing the Mobile Experience
Every integrated marketer knows the world is going mobile. What’s surprising is just how much time people spend using mobile platforms. eMarketer reports that this year, U.S. users will spend 23 billion minutes monthly surfing the mobile web. (If you’re wondering, a billion minutes roughly equals 1900 years, give or take a century.) By all […]
Why Is it So IMPORTANT to be Mobile Ready?
According to the latest analysis of global mobile traffic by the network company Cisco Systems, mobile devices will outnumber humans by the end of this year. Cisco also predicts that by 2016, there will be 10 billion mobile-connected devices around the world and networks will be carrying 130 exabytes of data each year. (That’s the […]